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The Drive for Diversity in the World of Racing

Diversity also finds its rightful place in the world of auto racing as it helps grow the sport away from its traditional male-dominated, elitist image.

The Drive For Diversity combine is an event in which minority and women drivers are given the opportunity to advance their careers in the hopes of making it to one of NASCAR's top three national touring series.
With a wide variety of participants, the Drive For Diversity program is seen as an essential part of NASCAR's future growth both on the track and in the grandstands.

The program is designed not only to put "women and minority drivers behind the wheel of racecars." It also helps " hone the skills potential drivers will need away from the track to becomes major players in all facets of NASCAR.
"Driver star power is something we talk about on a regular basis at NASCAR," Cassidy said.

Through the Drive for Diversity program, would be drivers learn to develop how to "be fast, they have to be able to carry a fan base and have a unique personality, all while carrying on the legacy of the sport and representing sponsors well at the same time."

While the Drive For Diversity program is open to a wide variety of people, both Cassidy and Siegel believe there is room for growth within the program.

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