DiversityWorking ~ Career Channel News

Articles

Starbucks Launches Race Together Initiative


Starbucks shops around the country are going to percolate with the "hot-button issue" in the US today: race.

Race Together is Starbucks' CEO Howard Schultz' bold initiative which he recently launched in order to encourage his employees to strike up conversations with customers about "arguably the most polarizing political debate in the United States: race relations," according to a news report by The Fortune.

This initiative was announced through a full page ad in the New York Times on Sunday, together with a similar one on Monday in USA Today. As part of its collaboration with the coffee chain's latest campaign, USA Today is going to include in each copy of its newspaper "the first of a series of insert with information about race relations, including a variety of perspectives on race. Starbucks coffee shops will also stock the insert."

Chairman and CEO Schulz spoke to nearly 200,000 workers, 40% of whom are members of a racial minority,in a video address telling them that race is not "too hot a topic business-wise for Starbucks to tackle."

“I reject that. I reject that completely,” he said in the video address. “It’s an emotional issue. But it is so vitally important to the country,” he continued.

The National Press Corporation has curated strong reactions regarding Race Together in an article,"Here's What People Are Saying About Starbucks' 'Race Together' Campaign." Read More...

Engaging people with a controversial topic such as race may not be easy and will surely create some form of unease; yet an activity like this can pave the way to better understanding, compassion and peace. It is worth a try.

At the same time, according to the news, Starbucks says its baristas will be under no obligation to engage with customers on the topic. The goal is simply to foster discussion and an exchange of ideas.

DiversityWorking.com, the largest job board online, is a career opportunity resource and job search engine for the cultural diversity marketplace. Through DiversityWorking.com, you can hire diversity professionals for your diversity and equal opportunity employment needs. Visit DiversityWorking now.




Career Channels

Advertising Aerospace and Defense Agriculture Forestry and Fishing Apparel and Textile Industry
Architecture Arts and Entertainment Automotive Aviation and Airlines
Banking Biotechnology Building Services Engineers Clergy
Clerical and Administrative Clinical Research Nurse Conservation Construction and Real Estate
Consulting Services Customer Service Education Energy and Utilities
Engineering Entrepreneur Franchise Entry Level and Intern Environment
Executive and Management Facilities and Ground Maintenance Fashion and Modeling Financial Services
Fire, Law Enforcement, and Security Floral Designer Food, Beverage, and Tobacco Government
Graphic Arts Healthcare - Administrative Healthcare - Nursing Healthcare - Practitioners
Healthcare - Technicians Hospitality Hotel Travel Leisure Human Resources and Employment Services Installation Maintenance Repairs
Insurance and Risk Management Intern Internet and E-commerce IT - Computers, Hardware
IT - Computers, Software IT - Executive, Consulting IT - Manager IT - Networking
Legal Services Library Services Manufacturing and Operations Marketing
Materials Management Media - Broadcast Media - Online Media - Print
Metals and Mining Military Non Profit Oncology
Operations Manager Personal Care Pharmaceutical Printing and Publishing
Professional Services Public Relations Purchasing Rehabilitation Specialist
Restaurant and Food Service Retail and Wholesale Sales Science and Research
Security Clearance Sports and Recreation Store Management Telecommunications
Trades and Apprecenticeships Training Transportation Logistics and Warehousing Work from Home

New Jobs

Browse New Jobs



Featured Employers

Bed Bath & Beyond BI-LO Brooks Running buybuy BABY
C & S Companies Cabela's Incorporated Carbonite Carestream
Central Community College Christmas Tree Shops City of Hope Community Health Center, Inc.
Compass Group Datto DialogTech Foley Equipment
Fresco Y Mas Harbor Freight Tools Harmon Harveys
Information Services Group Integra LifeSciences InterContinental Hotels Group Interim HealthCare
Interstate Batteries Keenan & Associates KPMG Morsco
NeighborWorks America Nestle Purina O'Reilly Auto Parts OceanFirst Bank
Office Depot Packaging Corporation of America Phillips 66 Schaedler Yesco Distribution, Inc.
Shimadzu Scientific Instruments, Inc. South Jersey Industries Southeastern Grocers Sun National Bank
The Children's Village The Hanover Insurance Group The Nature Conservancy The Scotts Miracle-Gro Company
tronc TSymmetry Union of Concerned Scientists US Ecology, Inc.
Verisk 3E Vermeer Midwest Winn Dixie World Market
YRCI

Partners

Job Target One Click Recruitology